writing services
Press Releases With Purpose
A well-crafted press release does more than announce news—it opens doors. With 20+ years of experience, I know how to write releases that earn coverage and can be repurposed for social posts, email campaigns, web content, and more. Maximum visibility. Minimal waste.
Stories That Build Trust
Customer success stories bring your brand’s impact to life. I’ll interview your client, write a compelling narrative, manage approvals, and show you how to use the piece in your PR efforts—from media pitches to journalist referrals. Real stories. Real results.
Thought Leadership That Connects
Need a blog post for your website or a bylined article for an industry publication? I can help you shape your message, spark ideas, or ghostwrite a polished piece from your notes. Whether it’s strategy or execution, I’ll deliver ready-to-publish content that reflects your voice and builds your authority.
Website Messaging
That Reflects Who You Are
Your website is often the first place people meet your brand—so it needs to sound like you and clearly explain what you do. I offer in-depth audits to assess how well your site aligns with your brand voice, goals, and audience needs.
From there, I can rewrite the content to bring more clarity, cohesion, and impact—so your message is not only accurate, but compelling. Whether you’re launching something new or refining what’s already there, I’ll help your site communicate with confidence.
“I have worked with April Whitney for more than 15 years and have enjoyed every minute of it. April is a master at public relations and social media promotion, displaying an uncanny instinct for when and how to deliver impactful messaging.”
Tom Scott, Tom Scott Communication Shop